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Public Relations Manager
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Country: USA
Location: Washington-Seattle SEATTLE, WA 98104
Total applied: 40 Job Category:Marketing/Product
Education Level:Bachelor's Degree
Location:SEATTLE, WA 98104
Status:Full Time, Employee
Occupations:Events/Promotional Marketing;Investor and Public/Media Relations;Marketing Communications
Career Level:Manager (Manager/Supervisor of Staff)
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Public Relations Manager
As the global leader in supercomputing, Cray provides highly advanced supercomputing systems and world-class services and support to government, industry and academia. Cray technology enables scientists and engineers to achieve remarkable breakthroughs by accelerating performance, improving efficiency and extending the capabilities of their most demanding applications. Cray's Adaptive Supercomputing vision will result in innovative next-generation products that integrate diverse processing technologies into a unified architecture, allowing customers to surpass today's limitations and meeting the market's continued demand for realized performance. Go to www.cray.com for more information.As a global leader in supercomputing, Cray provides highly advanced supercomputers and world-class services and support to government, industry and academia. We have an immediate opportunity for a Public Relations Manager to be a key contributor on our growing marketing team. Reporting to the Director of Corporate Marketing and working out of the company’s headquarters in Seattle, Washington, the PR Manager will be responsible for the daily management and implementation of strategic public relations initiatives. The PR manager will recommend and execute communications strategies, PR plans and message development, leveraging media and influencer relationships for positive coverage. The ideal candidate will have a proven track record of effectively managing public relations activities - identifying and developing news stories, editorial placements and opportunities for generating favorable publicity about Cray. The candidate must be highly proactive, and able to drive communications campaigns and programs with minimal supervision. Requires a BS in Marketing, Public Relations or related field and a minimum of five (5) years experience in public relations working for or representing a high technology business-to-business organization. Responsibilities: • Work with Director of Marketing to plan the Company’s public relations strategies, policies and procedures. • Responsible for implementation of public relations strategies/activities in North America, EMEA, Asia-Pacific, including writing and pitching. • Draft press releases and manage internal and external approval processes. • Plan, recommend, develop, implement and evaluate a wide range of media projects, including customer and partner case studies, contributed articles, editorial content for submission to publications, story pitches, op-ed pieces, media briefings and tours. • Develop and manage a set of customers to be used in various testimonial opportunities; pitches customer success stories; writes and produces various deliverables such as customer press releases • Develop contacts and relationships with media representatives to create opportunities for keeping the company and its products or services in front of public and the trade. • Act as the primary public relations contact for Cray by coordinating press coverage and press events; schedules interviews with appropriate company subject matter experts as necessary. • Manage speaker’s bureau and secure speaking engagements for company spokespersons. Manage the submission process for securing speaker engagements or presentation opportunities and handle spokesperson training if appropriate • Field and direct responses to all media-related inquiries. Conduct and/or facilitate interviews for media and analysts with Company spokespeople. • Research and maintain database of public relations contacts—press and analysts. • Develop measurement systems, tracking and coverage assessment • Manage all media relations activities in conjunction with corporate events. Technical background or knowledge a PLUS!!See Job Description
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